It is possible to generate maximum ROI through digital marketing because, in the digital process, you can reach your marketing activities to specific or targeted audiences who need your promotion and products. By doing digital marketing, you can easily double your investment. In this process, campaigns are run targeting specific people.
As we used to see in traditional marketing, it is done on TV, radio, billboard, newspaper, pamphlet, leaflet, etc. where the general audience saw your ads. In this method, you could not promote your product to specific people, as well as it is expensive. So it is not possible to generate maximum ROI in the traditional format of marketing.